Project Overview

Quand tu veux prendre le blue buff... pic.twitter.com/EJSRCr8kmO
— League of Legends FR (@LoL_France) April 14, 2023

Moi, attendant mon tour au carrousel pic.twitter.com/cAvLUu5T2H
— Teamfight Tactics France (@TFT_France) June 21, 2023

Since 2022, we are the exclusive social media agency for Riot Games’ portfolio of games in France, including popular titles such as League of Legends, VALORANT, Teamfight Tactics, Wild Rift, and Legends of Runeterra.

We maintain a strong online presence with an average of 250 PUBLICATIONS per week on Instagram, X (formerly Twitter), and Facebook, along with a weekly creation of 45 ORIGINAL CONTENT PIECES. Our efforts result in consistently generating 30+ MILLIONS OF IMPRESSIONS EACH MONTH, paired with an exceptional above-average ENGAGEMENT RATE OF 6-8% across all platforms and accounts.

Key Achievements

1. CRAFTING A COMPREHENSIVE SOCIAL MEDIA STRATEGY

Aligned the strategy with the unique characteristics of each game and social platform, maximizing player engagement.

2. ENGAGING CONTENT CREATION

Curated a diverse range of captivating content.
Leveraged our expertise in storytelling and visual design to create compelling and shareable content.

3. COMMUNITY BUILDING AND MANAGEMENT

Established a thriving and inclusive gaming community by fostering positive interactions and meaningful conversations.
Implemented community management best practices to ensure a safe and supportive environment for players.

4. PERFORMANCE OPTIMIZATION

Utilized audience insights to continuously optimize content performance and drive higher engagement rates.
Conducted A/B testing and experimented with different content formats to enhance reach and impact.

5. SOCIAL ADVERTISING EXPERTISE

Successfully executed targeted social advertising campaigns to reach and attract new players, with sometimes achieving engagement rates surpassing 20%.

6. MEASURABLE RESULTS/MONTHLY REPORTINGS

Achieved significant growth in social media followers, with a notable increase in brand awareness and reach.
Generated high levels of player engagement, reflected in metrics such as likes, comments, shares, and brand mentions.